Privacy Policy

Privacy Policy

Welcome to FernLondon.co (“we”, “our”, or “us”).
Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website or interact with our products and services.

By using our website (www.fernlondon.co), you agree to the practices described in this policy. If you do not agree, please do not use our website or services.

1. Information We Collect

We collect information to provide and improve our products, services, and user experience. The information we collect includes:

1.1 Personal Information

When you interact with us (for example, by purchasing a product, signing up for newsletters, or contacting us), we may collect:

Name
Email address
Contact number
Shipping and billing address
Payment details (processed securely via third-party payment gateways)

1.2 Non-Personal Information

we may collect non-identifiable data such as:

Browser type
Device information
IP address
Pages visited and time spent on our website

2. How We Use Your Information

We use your information to:

Process and fulfil your orders
Communicate with you about your purchases or inquiries
Send updates, offers, and marketing (only with your consent)
Improve our products, website, and customer service
Comply with legal obligations and prevent fraud

3. Legal Basis for Processing (UK GDPR)

We process your personal data under one or more of the following legal bases:

Performance of a contract: To provide the products/services you request.
Consent: When you subscribe to newsletters or marketing communications.
Legitimate interest: To improve our business operations and user experience.
Legal obligation: To comply with UK laws and regulations.

4. Cookies and Tracking Technologies

Our website uses cookies to enhance your browsing experience.
Cookies help us understand website traffic and improve functionality.
You can choose to disable cookies through your browser settings; however, some features of the site may not function properly if you do so.

5. Data Sharing and Disclosure

We do not sell or rent your personal information.
We may share limited data with:

Service providers: For order fulfilment, payment processing, and delivery.
Analytics providers: To understand site usage and performance.
Legal authorities: If required to comply with UK law or protect our rights.

All third-party partners are contractually obligated to safeguard your data and use it only for the purpose we specify.

6. International Data Transfers

We may transfer your information to partners or servers located outside the UK, ensuring adequate protection in compliance with UK GDPR standards.

7. Data Retention

We retain your personal data only as long as necessary for:

Order processing and customer service
Legal, accounting, or reporting obligations
after this period, data is securely deleted or anonymised.

8. Your Rights (Under UK GDPR)

You have the following rights regarding your personal data:

Right to access – Request a copy of your personal data.
Right to rectification – Correct inaccurate or incomplete data.
Right to erasure – Request deletion of your data (“Right to be forgotten”).
Right to restrict processing – Limit how we use your data.
Right to data portability – Receive your data in a portable format.
Right to object – Opt-out of certain data processing or marketing.

To exercise any of these rights, please contact us at info@fernlondo.co

9. Data Security

We use industry-standard security measures to protect your data, including SSL encryption, firewalls, and secure storage.
While we take all precautions, no system is 100% secure, and we cannot guarantee absolute security of your information.

10. Children’s Privacy

Our website and products are not directed at children under 13 years old.
If we learn that we have inadvertently collected personal data from a child, we will delete it promptly.

11. Updates to This Policy

We may update this Privacy Policy from time to time.
Any changes will be posted on this page with a revised effective date.
Please review this page periodically for updates.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:

📧 Email: info@fernlondo.co
🌐 Website: www.fernlondon.co
📍 Registered in the United Kingdom

 

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